usp_unstoppable

USP – Unstoppable Since Prehistoric is more than a brand. It’s a heart project. It’s part of Mamifico, a human rights-based lifestyle initiative by Estrimago LLC from Switzerland, founded by Human Rights Defenders – including a former Representative to the United Nations Human Rights Council and General Assembly. We unite ethics, entrepreneurship, and lifestyle design in alignment with children’s rights in a digital world. USP is for single parents, survivors of injustice, and all those who choose dignity over compromise – even when the system fails. **From Struggle to Statement** USP didn’t begin with a business plan – it began with a fight for survival. Against unlawful court rulings, structural violence, a lack of justice, and the disappearance of children and defenders – in Europe and beyond. Our designs are created by those who defend human rights, often under threat. They cannot always appear in public. Some are watched. Some silenced. And still – they create. And resist. In style. **Supporting Child Human Rights Defenders** We empower children who raise their voices – by turning their ideas into real-world products. Estrimago LLC invests in young defenders by funding advocacy, enabling safe visibility, cleaning digital foodsteps, design support, and symbolic actions – like ice cream days in kindergartens as a joyful form of protest against repression. **Giving Back** We donate a portion of our profits to selected projects within the H6 network – a protective alliance defending the rule of law and Human Rights Defenders, no matter how small. **HRDs are not charity** Human Rights Defenders are protected under international law, yet often digitally, structurally, and physically targeted – even in Europe. We create tools for them – and by them. * Join the movement** USP – Unstoppable Since Prehistoric Powerful products. Ethical roots. Because resistance can be beautiful.