My original purpose for creating Street Juice is because I couldn't find exactly what I wanted on a t-shirt... even with the thousands of sellers out there. I'm into EDM, techno/rave, disco, hip hop, and urban culture...especially when its retro culture or bordering a bit on the scandalous side. ;)
I wanted cool, hip shirts with graphics that reflect all that...and sometimes with a wicked bit of humor. No one was making that, so I said I'd just do it myself. And besides, I'm an electronic musician myself, so it never hurts to have a merchandise option immediately at my disposal.